Word of Like – How Word of Mouth has Changed in the Social Media Era
The way we make decisions and get advice has changed drastically over the last ten years. These days we are more likely to go online and read reviews then we are to ask a friend or co-worker about a product or service. As we become more connected to the internet, more of our decision making […]
5 Tips For Managing The Online Reputation Of Your Business
As word-of-mouth continues to change, it is more important than ever to assure the reputation of your business online is as good, if not better than it is online. The majority of consumers are using the internet to find information on products and services. In Feb 2011, Inc. Magazine reported that, “Nearly half of consumers […]
Being More Referable
In a world where everybody has an incentive program and a special offer in an attempt to create additional referrals they are really missing the point. It is true that these things will do something to generate more business but it really takes a different approach to create referrals that keep coming and regenerating through […]